International Affiliations & Impact Ecosystems
Gaiia is bolstered by affiliations that go beyond titles — they ground our mission in global systems, institutional trust, and community-driven impact.
World Wellness Weekend - Asia Pacific Impact Leadership
Affiliation: World Wellness Weekend (Global HQ, France)
Designation: India & APAC Ambassador
Focus Areas: Wellness equity, accessibility, civic partnerships
Ecosystem Impact for WWW 2025:
- Activated 161 venues across 15 states in India
- Delivered 251 free wellness experiences for marginalised groups
- Garnered support from AYUSH Maharashtra, MTDC, BSWA, D Y Patil University, World Vegan Vision, and Animal Climate Health Foundation
- Achieved 51.7 million digital impressions
- India now ranks among Top 5 global participating countries
Appointed 3 APAC Ambassadors & 2 Mumbai City Ambassadors to scale regional impact
[View impact report for WWW2025]
[View the WWW India 2025 Participation deck]
[Follow us : @worldwellnessweekend_india]
Wellness for Cancer - India Leadership
Affiliation: Global Wellness Institute – Wellness for Cancer Initiative
Designation: Country Lead – India
Focus Areas: Cancer support, integrative care, wellness training
Ecosystem Impact:
- Led Women’s Day 2025 oncology wellness at Tata Memorial Hospital (250+ survivors)
- Curating a national Hair for Healing™ campaign and salon collaboration for 10,000 lives by 2026
- Driving salon-NGO-hospital partnerships for therapeutic wig distribution & emotional wellness
Beautiful Hearts Fund -
Founder & Initiative Leader
Healing Beyond Aesthetics
Born in 2020 during the COVID crisis, Beautiful Hearts Fund upholds the salon community by transforming grooming into empowerment. (Instagram)
In March 2025, in partnership with Tata Memorial Hospital and the Women’s Cancer Initiative (WCI), the Fund delivered Project Butterfly — a wellness, beauty, and emotional support event for women battling cancer. Activities included pampering, therapy, symbolic crowning, and psychological healing. (StyleSpeak)
Core Model for 2026 activations:
- Hair donation drives across verticals
- Native tree sponsorships tied to hair donors, creating regenerative wellness
- Wig creation & distribution for survivors
This ecosystem aligns emotional welfare, ecological restoration, and dignity-based care.
Sustainable Wellness Group (UK) - India Representative
Wellness Embedded in ESG & Hospitality Metrics
Sustainable Wellness Group is a global entity focused on shifting wellness from an afterthought to a measurable, integral part of operations and sustainability standards.
In Her capacity:
- Reena supports hotels, cities, and wellness destinations in reducing resource intensity per guest hour
- Guide ESG-aligned wellness design, audits, and policy frameworks
- Act as India’s voice in global dialogues about wellness + sustainability integration
Asia Pacific Spa & Wellness Coalition (APSWC) - Board & Strategic Leader for Social Media
Shaping the Future of Wellness in APAC
APSWC is a pivotal regional body for spa, wellness, and hospitality strategy across Asia-Pacific.
Reena holds leadership roles in the Board and drive social media and editorial strategy. This gives influence in:
- Regional standard-setting
- White papers and trend frameworks
- Network building among wellness operators, spas, resorts, institutions
WILL Forum – Forum for Women in Leadership, India
Designation: Member / Contributor
Affiliation: WILL Forum India willforumonline.com
Focus Areas:
- Supports advocacy in corporate ecosystems for balanced leadership, inclusive growth, and wellness integration
Global Goodwill Ambassadors Foundation (GGAF) — India Lead
Advocacy, Editorial Voice & Humanitarian Network
GGAF is a global NGO that focuses on marginalized communities, anti-abuse, education, sustainable development, and building networks of change-makers. (GGAF / GGA)
As India Ambassadorship, Reena Sheth contributes through:
- Editorial mentorship in The Ambassador magazine
- Amplifying grassroots wellness stories
- Connecting health, environment, and social equity platforms across geographies
This affiliation strengthens your role in civic diplomacy and systemic wellness advocacy.